Obsession: Private Arts
Private Arts is a concept that began in the summer of 2008 by two designers from FIDM and a gallery artist with an MFA. Private Arts was molded into an art based intimates line that became a reality one year later. Their focus is anti muffin top with a creative twist on artistic expression; a combination of the modern aspects of art and the eclectic edge of fashion. The art is focused on different personality types found in the modern woman.
The idea of putting art on panties translates into a kind of freedom of expression. Panties are something that, traditionally, should be kept underneath something, (hidden). Art is something that is, traditionally, meant to be exposed for the world to see. A strange juxtaposition occurs when fusing art and under wear resulting in an intriguing concept.
Private Arts is designed and made near the sunny beaches of Southern California and recently debuted it’s Spring 2010 collection!
– Ms Dash
Edward Ash Collection 